Interview With Bill Nussey, CEO of Silverpop

Interview With Bill Nussey, CEO of Silverpop

on Oct 15, 12 • by Susan Finch • with Comments Off on Interview With Bill Nussey, CEO of Silverpop

Bill Nussey has 30 years of experience running technology and Internet companies. He started his first company in high school, creating and selling software that provided enhanced graphics for early text-based computers. In college, Nussey and several co-founders started Da Vinci Systems. As CEO, he grew this company... read the rest in the full post.
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Bill Nussey has 30 years of experience running technology and Internet companies. He started his first company in high school, creating and selling software that provided enhanced graphics for early text-based computers. In college, Nussey and several co-founders started Da Vinci Systems. As CEO, he grew this company to become one of the most widely used desktop email tools in the world. When he sold the company to publicly-traded ON Technology in 1994, Da Vinci Systems had more than 3 million users in 45 countries.

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Nussey later joined Greylock, one of the oldest and most well-respected venture capital firms in the country. He spent several years investing in numerous early Internet companies and ultimately left to run one of the firm’s largest investments–Internet agency and consulting firm iXL. As CEO of iXL, Nussey helped lead the company through several years of 250 percent annual growth, ultimately achieving more than 2,500 employees and annualized revenues close to $500 million. While at iXL, Nussey was named the most influential consultant in the world by Consulting magazine.

Most recently, as CEO of Silverpop, Nussey has guided the company as it became the only digital marketing technology provider unifying marketing automation, email, mobile and social into a single solution available across the globe. During its lifetime, Silverpop has grown to 450 employees serving 4,400 organizations across 42 countries. During his tenure at Silverpop, Nussey has overseen the acquisition of leading marketing technology companies such as Vtrenz, PlacePunch and CoreMotives and helped lead Silverpop to seven consecutive years of profitability. He’s been the recipient of the Direct Marketing Association’s Marketing Technology and Internet Council Annual Award of Excellence and has been listed among the 50 Most Influential People in Sales Lead Management by the Sales Lead Management Association for the past two years.

Nussey has served on the board of numerous private marketing technology start-ups and nonprofits, lending his expertise to guide them in the development of successful business models. He is the author of several publications, including The Quiet Revolution in Email Marketing. Nussey holds a Bachelor of Science degree in electrical engineering from North Carolina State University and an M.B.A. from Harvard Business School.

 

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